They Bullied
the Bully
"We grew up on their stories. We built this brand to honor them."
At FoundingBully, family and country come first. As two brothers who grew up listening to the stories of our veteran grandfathers, we wanted to find our own way to serve the community. The stories told and untold are the key to the mission — every veteran has answered the call, and we want to honor these men and women by building something that gives back.
Our grandfathers wouldn't always want to share their experiences. But they are the ones who gave everything for our country.
Every hero deserves to be honored. The Founding Fathers took the risk to build a nation, our nation. These men and women went against all odds. They bullied the bully. That is our mission: to take care of our own.
Wear the Mission. Honor the Founding. Welcome to the Revolution.
Five Organizations.
One Shared Mission.
Every item sold sends $3.00 directly to the veteran organization you choose at checkout. Your purchase. Your choice. Every time.
Established in 2009, Boot Campaign unites Americans to honor and restore the lives of veterans and military families through individualized, life-improving care. Their programs treat the root causes of the invisible wounds of war — post-traumatic stress, traumatic brain injury, chronic pain, and more. #LaceUpAMERICA
Learn More → bootcampaign.orgDisabled American Veterans empowers veterans to lead high-quality lives with respect and dignity. DAV provides free, professional benefits assistance to veterans and their families, helping them access the full range of earned benefits and services.
Learn More → dav.org ★ Donate via Our Fundraising Page
Operation First Response serves our nation's Wounded Heroes, Disabled Veterans, First Responders, and their families with personal and financial needs — from the onset of injury through recovery and the journey into civilian life. Aid includes rent, utilities, groceries, clothing, and travel expenses.
Learn More → operationfirstresponse.org
Semper Fi & America's Fund provides urgently needed resources and lifetime support to combat wounded, critically ill, and catastrophically injured members of the U.S. Armed Forces and their families — from point of injury through recovery and transition.
Learn More → thefund.orgFounded in 2010, Sheep Dog Impact Assistance (SDIA) engages military members, veterans, first responders, and their families through Outdoor Adventures, Warrior PATHH mental wellness training, and Disaster Response missions — empowering them to transform trauma into growth and live their best lives.
Learn More → sheepdogia.orgNot per order — per item. Buy three items, three organizations benefit. You choose which one at checkout. 100% of the giving amount goes directly to the organization. No overhead deductions. No fine print.
Every Generation.
Every Sacrifice.
From the fields of Concord to the mountains of Afghanistan — freedom has never been free.
The founding grit didn't stop in 1783. Every generation since has sent its best to hold the line. We honor all of them — the fallen across every war, every conflict, every forgotten corner of the world where an American stood between tyranny and freedom.
That's why every item we sell puts $3.00 directly into the hands of veteran foundations. Not because it's good marketing. Because it's right.
Founding-Era Apparel.
Veteran-Supported Mission.
Every purchase ships free and funds the Mission.
Every item gives $3.00 — every time.
$30
Tee
$50
Hoodie
$40
Long Sleeve
$35
Ladies
$30
Tee
$30
Hat
America's 250th Birthday
As America celebrates a quarter-millennium of defiance, ingenuity, and sacrifice, Founding Bully was born to honor it. Not just the history — the spirit. The same spirit that is alive today in every serviceman and woman who carries the torch forward. Welcome to the Revolution.
Wear the Mission
Every item funds a veteran organization you choose. Free shipping on every order.
Shop on Shopify →We'd Love to Hear From You
Questions about an order, the mission, bulk inquiries, or partnering with us? Reach out directly.
foundingbully@gmail.comWe typically respond within 24 hours.